The Executives' Club Of Chicago

Communications Crisis: How to Spot, Prevent, and Respond to Disinformation

Date: Friday, February 5, 2021
Time: 10:00 a.m. - 11:00 a.m. CST
Location: Zoom (Details will be shared with participants prior to program)
Forums: Marketing, Communications and Sales 
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Speaker

Tina McCorkindale
President and CEO
Institute for Public Relations

Speaker

Mike Sacks 
Senior Vice President & Partner, Reputation Practice Leader
FleishmanHillard

Speaker

Vikram Sharma
President
Crisp

Moderator

Andy Wilson

Executive Director, Public Relations
KPMG

Disinformation takes many forms for businesses and consumers in a digital era. As more of our daily lives take place online and information is increasingly spread across social media, both individuals and organizations must get smarter about the sources they trust and identifying manipulated content. Coupled with this is an increasing expectation by consumers for businesses to take responsibility for combating disinformation, even when a company may be the victim of disinformation.

On February 5, join us as we convene a discussion about how businesses can protect their organization from a disinformation crisis and build trust with stakeholders. The Marketing, Communications, and Sales Forum brings you a panel of experts to advise on issues such as:

    •How companies can avoid common pitfalls that might lead to a disinformation crisis.

    •How consumers can identify trusted sources and spot "fake news."

    •How organizations can respond if they are a target of disinformation.

PLEASE NOTE: The Zoom link will be included in your confirmation email. You will receive a second email on February 4th with the link to join this program. Please check your bulk or spam folder in case the link is sent there. For any questions, contact Megan Cicurel at mcicurel@executivesclub.org.

Member Pricing:
Individual Ticket: Complimentary 

*Members may also register one complimentary guest

Non-Member Pricing:

Individual Ticket: $25