Leaders aren’t just responsible for setting strategy — they’re responsible for making sure it’s understood, embraced, and executed. And all of that rises or falls on communication.
In his book Overcommunicate: A Guide for Business Executives and Aspiring Leaders, Rob Johnson challenges one of the most persistent leadership myths — that communication is intuitive, or that saying something once is enough. Instead, he makes the case that effective leaders communicate with intention, repetition, and clarity to ensure their message is not just delivered but understood.
In today’s workplace, where four or five generations work side by side, that discipline matters more than ever. Differences in communication style, expectations, and interpretation are no longer minor — they directly impact alignment, trust, and performance.
In this conversation, Johnson brings the core ideas from Overcommunicate into a real-world leadership context — exploring how leaders can close the gap between what they say and what their teams hear.
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